Spirit & Wine Labels

Made to Stand Out

A well-crafted bottle deserves a label that brings the story together. At Ultra Labels, we create premium wine labels and offer specialist wine label printing designed to elevate your bottle and reflect your brand. Whether you’re launching a new vintage, celebrating a special occasion, or refreshing your range, we produce great quality labels that feel as good as they look.

Custom wine labels crafted for every bottle

Your label is often the first touchpoint a customer has with your brand. It should feel intentional, premium, and true to your product’s identity. We work with wineries and distilleries of every size to create custom wine labels, personalised wine labels, and tailored branding solutions that enhance your bottle and highlight the wine’s character.

From colour and artwork choices to unique shape options, foiling, textured paper, and specialised materials, every label is customised to suit your vision. If you’re promoting a limited release, corporate gift, weddings, events, or anniversary editions, our team will help you create something distinct.

Wine bottle labels that reflect your wine’s character

Every varietal tells a story. We build wine bottle labels that highlight your product’s region, vintage, and flavour profile through thoughtful design and premium production techniques. Whether you prefer minimalist, classic, or richly detailed artwork, we ensure your branding aligns with the sensory experience inside the bottle.

Our wine labels suit everything from sparkling and chilled whites to robust reds and cellar-aged varietals. Each label is produced with clarity, durability, and legibility in mind, ensuring customers can easily read your story on the shelf or at the table.

Spirits labelling with personality and impact

A premium spirit calls for a standout label. We work with distillers across Australia to design and print custom wine and spirits labels that highlight your product’s personality. Whether it’s whiskey, rum, gin, vodka, or liqueurs, we offer a full range of embellishments that help your brand shine on any back bar.

You can incorporate textured stocks, bold foils, raised elements, and unique die-cut shapes to match the style of your bottle and communicate important details such as ABV and alcohol content. Every element is designed to enhance the story behind your craft.

Our approach to wine label printing

We combine state-of-the-art machinery with decades of experience to deliver precise, reliable wine label printing every time.

This includes:

Premium stock and paper options suitable for both dry and chilled bottles
High-resolution printing for photography, images, and intricate design
Waterproof, moisture-resistant materials for cold rooms, fridges, and ice buckets
Temperature-stable adhesives designed for wet application and consistent handling
Professional file management, including artwork adjustments and upload support
Large and small quantity runs to suit boutique producers and large-scale operations

Whether your files are supplied print-ready or need refinement, our friendly team can guide you through the process from concept to finished product.

Premium materials, embellishments and finishes

When every detail matters, the right combination of techniques can completely transform your label. Choose from a wide range of premium finishes, including:

Paper & stock options

Textured papers, gloss and matte stocks, clear films, metallics and specialised materials designed to elevate your brand.
Foil stamping

Gold, matte, gloss, holographic or pearlised finishes that add instant luxury and shine.
High-build screen printing

Creates a raised, tactile surface that customers feel the moment they pick up the bottle.
Die-cut shapes

Perfect for unique outlines, multi-part labels, or creative elements that stand out.
Variable data

Individual bottle numbers, QR codes or personalised wine editions.
Combination techniques

Blend finishes, textures, and features to design a label with genuine presence on and off the shelf.

Built to perform – in cellars, fridges and transport

Your labels need to look perfect from bottling to delivery to point of sale. Our production focuses on durability, ensuring your wine bottle labels stay crisp even in challenging environments.

Our labels are engineered to withstand:

Moisture and condensation
Fluctuating temperature
Cold storage
Wet application
Freight and transport conditions
Long-term shelf life

If you need a waterproof label or a premium look designed for chilled wine bottles, we’ll recommend the ideal combination of adhesives, stocks and coatings.

Small-run and large-run printing tailored to your business

Whether you’re producing a boutique release or scaling nationally, we can print the quantity you need with consistency and speed. Our processes are built to support wineries, distilleries, distributors and business owners across Australia.

You’ll work with an experienced account manager who understands label handling, production requirements and the specific challenges of the wine and spirits sectors. Our professional team is here to guide you through the entire lifecycle of your order.

Sustainable labels that align with your brand values

As a company committed to better environmental outcomes, we offer a choice of sustainable materials, recyclable stocks and eco-conscious production methods. If your brand values include reducing impact while maintaining a premium finish, our team can help you choose the right option.

Why wineries and distilleries across Australia choose Ultra

Across QLD, NSW and SA, producers partner with us for:

Premium wine labels and spirits labels with exceptional detail
Fast turnaround times
Consistency across small and large runs
A friendly team that listens, collaborates and delivers
High-impact finishes that impress customers
Customer service that goes beyond packaging

Our clients trust us because they know every label will be produced with precision, care and craftsmanship.

I wouldn't go anywhere else.

Our company has been working with Ultra Labels for the past 12 years and I wouldn’t go anywhere else. Ultra Labels are the best in the business when it comes to labels. Their customer service is second to none and nothing is ever too much trouble. Their products are of extremely high quality and the team have a great attention to detail.

Megan Richards, QA Manager & Supply Chain Manager Aloe Vera Industries Pty Ltd

They have always provided exceptional service.

We have been working with Ultra labels for over 9 years now and they have always provided exceptional service. Whenever we have been in a tight spot and needed labels turned around quickly, the team has always been there for us. The team are friendly, helpful and flexible, and their labels are of a very high quality.

Carolyn Fennell, Supply Chain Coordinator – Coyo

They saved us from a catastrophe too many times.

We’ve been working with Ultra Label for many years. Since day one we got nothing less than the BEST service, the BEST product and the BEST price. Ultra Labels supports us in so many different ways. They saved us from a catastrophe too many times. They listen to our needs and always go way and beyond a supplier-customer relationship. We consider Ultra Labels to be our partner and our extended family. Thank you Ultra Labels for being there for us, time and time again.

Dari Kaplan, CEO

Explore more labelling solutions

For food products, beverages, and specialty packaging, view our Food & Beverage Labels range.

Frequently asked questions

Can I customise the shape or size of my wine labels?

Yes. We offer full die-cut customisation so you can tailor the shape, dimensions and layout to suit your bottle and branding.

What materials work best for chilled or wet bottles?

We recommend waterproof films or specialised textured paper with moisture-resistant coatings. Our team will help you select the right materials for your storage conditions.

Do you offer personalised wine labels for weddings and events?

Absolutely. We can print personalised wine labels for weddings, corporate gifting, limited releases or seasonal events.

Can you help with my artwork files?

Yes. You can upload your files or we can refine supplied artwork to ensure it’s print-ready.

What is your turnaround time?

We pride ourselves on fast production schedules. Speak with our team to confirm lead times for your order quantity.

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Enquire About Spirit & Wine Labels

How we can help

We partner with some of Australia’s most loved and trusted brands to craft custom labelling and flexible packaging solutions that help products stand out and be noticed.

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Ready to elevate your packaging? Talk to our friendly team about creating the ideal wine labels for your product.